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Que e-reader cancelled due to delays

Posted by admin on August 11, 2010

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QUE proReader

Plastic Logic has finally cancelled Que launch. The devide was expected to ship in April, but this launch was delayed a couple of times this year. First delay was announced in March because of “technical work and optimization.” Then, a June ship date was missed and pre-orders were cancelled – but the company continued to back the product.

The Que had original a starting price of $649, but with Amazon’s Kindle and Barnes & Noble’s Nook priced under $150, the market has changed drastically.

Yesterday, the company CEO Richard Archuleta said it no longer made sense to move forward, given the changes in the market and their own delays. In a statement, via CNET, he said:

“This was a hard decision, but is the best one for our company, our investors and our customers… We plan to take the necessary time needed to re-enter the market as we refocus, redesign and retool for our next generation ProReader product. We are fortunate to have investors who are confident and committed to our company’s long-term success in commercializing plastic electronics. We thank them, along with our partners and suppliers, and most especially our first customers, for their support, dedication and patience–and for standing with us to pioneer the plastic electronics revolution.”

Source: ZDNet

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Plastic Logic’s Que proReader delayed until Summer

Posted by admin on March 13, 2010

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QUE proReader

Plastic Logic CEO Richard Archuleta reportedly sent an e-mail to customers who had preordered the Que, the company’s e-reader, saying that shipments had been delayed until summer. In the March 11 missive, according to online reports, Archuleta blamed the delay on a need to fine-tune the device and “enhance the overall product experience.”

Because the Que has a businessman target demographic, the device will retail for $650 for the 4GB/Wi-Fi model and $800 for the 8GB/Wi-Fi/3G version. Mostly all other e-readers sell for under $300, including the popular Nook and Kindle devices.

Read more: eWeek.com.

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Plastic Logic presents QUE proReader in CES 2010

Posted by admin on January 11, 2010

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Plastic Logic has finally launched its new e-reader Que for business professionals at the International CES 2010 trade shown with demos of the final version and full details on features, pricing, and availability.

There will be two versions of the QUE proReader: a $649 4GB model that includes Wi-Fi and Bluetooth and a $799 8GB version that also has a AT&T 3G modem. The QUE proReader is 1/3 inch thick,and weighs about 1 pound.

More info: Plastic Logic.

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